How Great Leaders Inspire Action

The fire service is famously resistant to change, yet when we do grab hold of a new idea it becomes the “standard” overnight. Why is that? What special powers do leaders like Brunacini posses? Is he the best fireman, most intelligent, and most innovative? Maybe, but I doubt it. I believe that Brunacini and others like him have been as influential as they have because they understand how to lead. They understand the difference between promoting into a leadership role and actually leading. Take 18 minutes to watch this video and apply the information to whatever role you are currently playing.

a powerful leader knows “why” they are going in a particular direction and shares that belief with those who will do the work to get there.

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